People find us through Google Search or they see our reviews and photos on our Business Profile and stop in.
Mark and Gwen Croghan are the fifth owners of the long-running Chalet Market of Montana, a deli and gift shop carrying specialties like elk or buffalo sausage and jerky, made in-house. Beloved fans of the market’s great food, the couple bought it 11 years ago with the goal of growing the business while still preserving its legacy and charm. They serve customers both locally and online–from construction workers grabbing breakfast sandwiches and skiers from nearby Big Sky Resort looking for edible souvenirs, to shoppers ordering goodies from all 50 states. This includes many recurring orders for their popular gift boxes, around 5,000 of which sell during a typical holiday season. Google Ads brings in leads and sales that bolster their online success. “It’s awesome when we can sell more online and I didn’t have to hire anyone extra to make that happen,” says Gwen. The Chalet Market’s internet sales increased 20 percent from 2021 to 2022.
With great skiing and a great community, the Belgrade area has been growing in recent years. Demand for the Chalet Market’s products is high, and Mark and Gwen are committed to keeping up despite challenges like a tough labor market. They appreciate having many “tentacles” of the business, as Mark puts it, so they can always pivot their focus to what they can handle at that moment and ultimately keep their doors open seven days a week. They know many customers by name, but everyday more first-timers come to the store after seeing pictures and the great reviews on their Google Business Profile. “I've had people walk over from the hotel next door who say, ‘Oh, I saw that sandwich you posted’ and then buy it just because of that,” Gwen shares. Mark and Gwen are proud to give back to their state and are asked on a weekly basis to donate gift boxes–and they always say yes. Says Mark, “Montana's just a really easy place to enjoy living in.”